Unilever’s proUd network have partnered with NielsenIQ and their PRIDE employee resource group on a joint research report that explores the LGBTQ+ consumer in the UK. This session is particularly targeted at marketeers, organisations or brands that want to understand how to better target LGBTQ+ consumers in an authentic way through their activations and campaigns. We will explore what LGBTQ+ consumers look for from us as brands in this space, provide clear recommendations based on insights from the report and allow for Q&A with some key Unilever & NielsenIQ stakeholders.