Mindshare is a media services company that accelerates Good Growth for its clients in the age of transformation. Good Growth is business growth that is enduring and sustainable whilst also helping to shape society and the world for the better. We accelerate it for our clients by using media as a multiplier to drive sales and maximise marketing investments. We use Precisely Human Intelligence which combines data science and behavioural science to understand consumers and their motivations better and we act on that intelligence by planning media with the intention to connect brands with consumers around their shared values. We were the first purpose built company created by WPP and today our 10,000 people operate in 116 offices in 86 countries, helping to drive Good Growth for our clients, our people, the industry and the world.
Mindshare is an inclusive global family of 10,000 people with diverse opinions, cultures and passions. We are united by our desire to drive good growth for our clients and in doing so, change the world.
Our brilliant people allow us to deliver our ambition. We invest heavily in their development to ensure they are progressing and thriving wherever they work in our business. We also think inspiration for our staff is key and our pinnacle and flagship event of the year, Huddle, connects people, opinions and perspectives across borders and is all about learning something new and participating.
See here for information on Huddle 2021: https://www.mindshareworld.com/uk/huddle-2021/
We have a big dream at Mindshare, to become the most inclusive place to work in the country! This will take time but the whole agency is passionate about making it a reality. To support this, we currently have 8 Employee Resource Groups available for our people to join and be a part of including, Roots, Mindshare Pride, Women in Business, Enable, Declassify, 0Borders, ADAM and Working Parents. These groups hold the agency to account for making progress and, along with our Mental Health Allies, design and lead events and initiatives that help us create a welcoming environment for all and a place where everyone can be their most confident self.
Mindshare Pride aims to make Mindshare more diverse and inclusive by supporting LGBTQ+ employees and raising awareness of LGBTQ+ issues, building a safe and inclusive workplace and contributing to wider Pride initiatives within WPP and GroupM.
Mindshare Pride is broken down into the following workstreams:
People & Culture: Responsible and accountable for the implementation of policies, training and development initiatives within Mindshare and the wider group. Coordinating with the Communications leads to ensure policies and trainings are all effectively communicated.
Commercial: Advocate a diverse media planning approach across Mindshare teams and clients by leveraging our internal tools and network expertise to collaborate and bring D&I to the centre of the work we do as a media agency.
Communications: Responsible for all the network communications including comms for events, marketing and social media. Working closely with all workstreams to support recruitment strategy to bring more people onboard.
Events: To put together a varied and interesting programme of events which are designed to further the aims of the network, to engage and inform our LGBTQ+ community and allies. Working closely with the communications team to ensure all events are promoted.